What visitor spending reveals about tourism in Armenia
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Who is visiting Armenia, how much are they spending, and what does that reveal about the country’s tourism potential?
Visa presented its new Visitor Dynamics Study on September 9, using cross-border spending data to examine visitor behavior and tourism trends in Armenia. CivilNet speaks with Diana Kiguradze, Visa’s Regional Manager for the Caucasus and Moldova, about the findings and what they could mean for the sector.
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